Global Energy Race

In the constant search around the globe for a healthier life style, Bimbo® has achieved something that seemed impossible. A simultaneous event that brings together more than 70,000 runners, their friends and relatives in 22 cities in 19 countries. We developed a way to connect with the audience through a training application, we communicate in 4 different languages: Spanish, English, Mandarin, and Portuguese to prepare for the big day. Be part of this experience that unites the world around a race in which everyone can participate in a new challenge. Global Energy Race seeks to break all the records and help those most in need. We´ll see you at the finish.

Let us live this experience together again!